"http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> Advertising in accounting firms: Empirical Perspective | Kusuma | Economic Journal of Emerging Markets

Advertising in accounting firms: Empirical Perspective

Hadri Kusuma

Abstract


Advertising becomes an interesting tool for the accounting profession in the face of increased competition. Accounting firms today realize that advertising will play an important role in their overall success.

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Economic Journal of Emerging Markets (EJEM)
ISSN 2086-3128 (print), ISSN 2502-180X (online)
Published by:
Center for Economic Studies, Department of Economics,
Universitas Islam Indonesia, Indonesia.

Creative Commons License
EJEM by http://journal.uii.ac.id/index.php/JEP/ is licensed under a Creative Commons Attribution 4.0 International License.