LADY, L.; MEILANI, L.; CUANDRA, F.; NA, B. Exploring the influence of ‘Korean Wave’ on brand loyalty: The moderating role of product type. Asian Management and Business Review, [S. l.], v. 4, n. 2, p. 394–412, 2024. DOI: 10.20885/AMBR.vol4.iss2.art14. Disponível em: https://journal.uii.ac.id/AMBR/article/view/34889. Acesso em: 14 nov. 2024.