Main Article Content

Abstract

This study was aimed to identify the factors of new college students’ perception in choosing an accounting study program in Batam and strategies to develop an accounting study program on increasing the number of incoming new students in Batam. This study was conducted by using descriptive qualitative methods and data collection techniques were done through structured interviews with informants from undergraduate students or equivalent in the first, third, fifth, and seventh semester of the accounting study program in Batam. The main research informants were 34 students of the accounting study program, both of Riau Islands University and Batam State Polytechnic. The results showed that seven main factors in the decision to choose an accounting study program in Batam, namely (1) transportation accessibility; (2) accreditation of study programs; (3) employment; (4) competency program; (5) supporting services and facilities; (6) lecturer education level; (7) tuition fees. The finding of new factors in the decision to choose an accounting study program, namely the educational background of high school/vocational school, social science or accounting.

Keywords

Students’ perceptions accounting study accounting students higher education

Article Details

How to Cite
Hamta, F., Ikhlash, M., Syuaib, M., & Santoso, C. B. (2021). Decision of choosing study programs based on students’ perceptions of accounting study programs in Batam. Journal of Contemporary Accounting, 3(1), 25–32. https://doi.org/10.20885/jca.vol3.iss1.art3

References

  1. ‘Amaliya, R. (2019). Faktor-faktor yang mempengaruhi keputusan mahasiswa dalam menempuh pendidikan pada program studi pendidikan ekonomi FE UNY. Jurnal Pendidikan Dan Ekonomi, 8(1), 34–44.
  2. Arnita, V., & Nasution, A. P. (2019). Faktor-faktor yang mempengaruhi mahasiswa memilih jurusan akuntansi. Jurnal Akuntansi Bisnis Dan Publik, 9(2), 78–84.
  3. Fahmi, I. (2016). Perilaku Konsumen Teori dan Aplikasi. Alfabeta.
  4. Kusuma, L. A. W. (2016). Faktor-Faktor Yang Mempengaruhi Pengambilan Keputusan Mahasiswa Dalam Memilih Program Studi Pendidikan Akuntansi Di Universitas Negeri Semarang. Universitas Negeri Semarang.
  5. Kemendikbud. 2013. Peraturan Pemerintah No 32 Tahun 2013 Tentang Perubahan Atas Peraturan Pemerintah No 19 Tahun 2005 Tentang Standar Nasional Pendidikan. Jakarta: Kementerian Pendidikan dan Kebudayaan Republik Indonesia.
  6. Laksmi, A. C., & Al Hafis, S. I. (2019). The influence of accounting students’ perception of public accounting profession: A study from Indonesia. Journal of Contemporary Accounting, 1(1), 47–63. https://doi.org/10.20885/jca.vol1.iss1.art5
  7. Minarso, B., & Machmuddah, Z. (2020). Pemilihan prodi akuntansi dan faktor yang mempengaruhi pada mahasiswa baru prodi akuntansi perguruan tinggi “x.” Jurnal Riset Akuntansi, 10(2), 105–112.
  8. Moleong, L. J. (2018). Meode Penelitian Kualitatif. PT Remaja Rosdakarya.
  9. Nitisusastro, M. (2020). Perilaku Konsumen Dalam Perspektif Kewirausahaan (3rd ed.). Alfabeta.
  10. Priansa, D. J. (2017). Perilaku Konsumen dalam Persaingan Bisnis Kontemporer. Alfabeta.
  11. Ramadhan, S., & Hudiwinarsih, G., (2015). The accounting students’ perception towards accounting professions. The Indonesian Accounting Review, 5(2), 179-186.
  12. Setiadi, N. J. (2015). Perilaku Konsumen: Perspektif Kontemporer pada Motif, Tujuan, dan Keinginan Konsumen. Kencana.
  13. Sugiyono. (2014). Metode Penelitian Pendidikan Pendekatan Kuantitatif, Kualitatif, dan R&D. Alfabeta.
  14. Suriyani, K. W. (2016). Faktor-faktor yang mempengaruhi keputusan mahasiswa dalam memilih jurusan akuntansi program S1 dii Universitas Pendidikan Ganesha. Ekuitas – Jurnal Pendidikan Ekonomi, 4(2), 51–61.