A. . Heydiana and F. E. Aliyanti, “The effects of brand image, halal label, and animosity on purchasing decision with promotion as a moderating variable: A case study of Scarlett Whitening sales at Mutiara Kosmetik Shop”, J. Islam. Econ. Lariba, vol. 10, no. 2, pp. 1043–1064, Dec. 2024.