Heydiana, A. ., and F. E. Aliyanti. “The Effects of Brand Image, Halal Label, and Animosity on Purchasing Decision With Promotion As a Moderating Variable: A Case Study of Scarlett Whitening Sales at Mutiara Kosmetik Shop”. Journal of Islamic Economics Lariba, vol. 10, no. 2, Dec. 2024, pp. 1043-64, doi:10.20885/jielariba.vol10.iss2.art22.