Jurnal Mahasiswa Komunikasi Cantrik

Penggunaan Tone Indicator dalam Pencegahan Miskomunikasi di Media Sosial Twitter/X

Raudhia Aulia Putri Nugroho — 2024-11-30

Miscommunication is common in text-based social media platforms like Twitter/X for a number of reasons. Misunderstandings may result from interactions that lack clear communication and tone of voice. As a result, tone indicators were created to represent the focus on tone in a text message. The aim of this research was to investigate the use of tone indicators and the effects they have on the audience. The analysis was conducted by investigating the audience's experience with tone indicators and the subsequent methods used to collect responses. The research employed a qualitative methodology. After using a purposive sampling strategy, seven informants were chosen. The study's findings demonstrated the value of tone indicators in social media communication on platforms like Twitter/X. When talking in a community, the audience or participants sense this tone indicator.

Peran Regulasi Komunikasi dalam Mengatasi Pencurian Data Nasional pada 2024

Muhammad Farrel Tanjung — 2024-11-30

This study examines the impact of national data theft by hackers in 2024 by identifying weak communication regulations. The study was conducted using a qualitative approach with a case strategy. The study results found the need for strict regulations to protect sensitive data by emphasizing that clear and consistently implemented policies can reduce the risk of data theft. The case studies analyzed showed that weak passwords significantly increased vulnerability to attacks, illustrating the need for better education and implementation of stronger security practices. In conclusion, this study underscores the importance of effective regulations in addressing cyber threats and improving the protection of personal information in today's digital era.

Model Komunikasi Kepemimpinan dalam Manajemen LPP TVRI Stasiun Yogyakarta

Lia Kartika Dewi — 2024-11-30

Public Broadcasting Institutions (LPP) such as Televisi Republik Indonesia (TVRI) require quality human resources (HR) and requires good organizational communication. This is determined, among others, through the leadership model implemented. This study aims to examine the communication of leadership models in public broadcasting institutions. The research method used is qualitative with a case study strategy. The research was conducted at LPP TVRI Yogyakarta Station. Data were collected through in-depth interviews, documents, and literature. The results of the study show that leadership communication at TVRI Yogyakarta is determined by three strategic positions, namely the Head of Station as the leader of the organization related to regulations and policies and tends to be bureaucratic; the Head of the Sub-Section of Administration related to administration; and the Team Leader related to the freedom of creativity in broadcast program production and related to effective bureaucratic simplification.

Perbandingan Efektivitas Audio Advertising Spotify dan Social Media Advertising sebagai Media Komunikasi Pemasaran Digital

Dito Dzaki Dharmawan — 2024-11-30

This research aims to evaluate the effectiveness of Spotify Audio Advertising and Social Media Advertising as digital marketing communication media and to identify the differences in effectiveness between the two digital marketing communication media. This research was conducted at the Faculty of Psychology and Social and Cultural Sciences, Universitas Islam Indonesia. A total of 92 respondents were purposively selected. Data analysis was performed using the EPIC Model, focusing on data description and independent two-sample t-tests to examine the difference in effectiveness between the two digital marketing media. The results indicate that the respondents considered Spotify Audio Advertising fairly effective, while Social Media Advertising was regarded as effective. The independent t-test between the two media revealed a significance value (2-tailed) of 0.000, smaller than the α value set at 0.05. This indicates that the difference in the average effectiveness between the two digital marketing media is significant.

‘Ngopi Skena’: Konstruksi Wacana Skena sebagai Identitas Territorial Coffee Shop Seturan Yogyakarta

Wanda Alifa Ramadhani — 2024-11-30

This research focuses on the material dimension of the territorial identity of coffee shops in Seturan through an analysis that considers how discourses and knowledge shape practices, places, and spaces. Territorial identity is shaped by knowledge produced and reproduced by hegemonic discourses. In this research, the coffee shop scene becomes a discourse that produces knowledge in the form of the territorial identity of coffee shops in Seturan. Through statements such as the Seturan coffee shop being the place for the Jogja scene community and the function of coffee shops becoming instruments for seeking validation and social recognition, the researcher conducted a comprehensive analysis through Foucault's discourse analysis. These two statements are closely related to the production of knowledge in the public's minds that the scene is hipster and cool. Ultimately, the production of truth in this research is not a search for right and wrong based on factual aspects and values but rather truth based on social constructions that are historically dependent and produced through discourse and power relations between subjects.