Article Sidebar
Main Article Content
Abstract
Pada akhir tahun 2019, muncul wabah misterius di kota Wuhan, China dan menyebabkan pandemi di seluruh dunia. Virus yang akhirnya dinamakan COVID-19 dan menjadi pandemi COVID-19 dan ditetapkan menjadi pandemi serius. WHO sebagai badan kesehatan dunia menyarankan untuk negara-negara dunia melakukan lockdown agar menekan laju penyebaran pandemi COVID-19. Sudah hampir dua tahun berlalu sejak virus COVID-19 muncul dan menyebabkan kekacauan pada sektor perkenomian baik dari negara-negara yang membuat Kebijakan lockdown maupun negara yang terkena dampak langsung dari pandemi COVID-19. Salah satu sektor perekonomian yang terkena dampak pandemi dan menjadi fokus utama penelitian ini adalah sektor startup. Startup sendiri merupakan perusahaan rintisan yang bertujuan membuat produk atau jasa unik dan mendistribusikannya sesuai tujuan pasar dari startup itu sendiri. Pada makalah ini akan membahas dampak dari pandemi COVID-19 pada tiga startup yang berada di Indonesia dan satu startup Singapura dengan melihat pola kerja startup, teknik serta tools yang dipakai, dan strategi bisnis yang digunakan oleh startup untuk bertahan/survive pada masa pandemi. Hal tersebut akan dipakai untuk menarik kesimpulan dan diharapkan dapat membantu usaha startup dalam membuat strategi dalam menghadapi pandemi dan menentukan arah jalan startup serta untuk melihat kemampuan bertahan dalam masa pandemi.
Kata kunci: COVID-19, Startup, Pandemi, Strategi, Survive.
Keywords
Article Details
1. Proposed Policy for Journals That Offer Open Access
Authors who publish with this journal agree to the following terms:- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
2. Proposed Policy for Journals That Offer Delayed Open Access
Authors who publish with this journal agree to the following terms:- Authors retain copyright and grant the journal right of first publication, with the work [SPECIFY PERIOD OF TIME] after publication simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).