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Abstract
Risk management in collaborative entrepreneurship in Kampoeng Aseupan MSMEs and Anyaman Bambu MSMEs through the Creative Art Space program is an important aspect in improving business sustainability. This Community Service (PPM) summarizes mentoring activities and Real Work Lectures (KKN) in Sukasari Village, which focus on risk analysis in collaboration between MSMEs. This Community Service (PPM) integrated KKN activity aims to assist MSME actors in recognizing and managing risks that arise in business collaboration, as well as strengthening collaborative capacity between business actors in Sukasari Village. The program is implemented through a participatory approach based on the Community Service (PPM) integrated Real Work Lecture (KKN) program and interactive facilitation sessions, such as surveys, in-depth interviews, and analysis of the Risk Assessment Matrix approach. Results of Community Service (PPM). From the results of the activity, it was found that the main challenges in MSME collaboration were the inconsistency of the cooperation agreement and the low involvement of consumers in the Creative Art Space program. As a solution, the team drafted a Memorandum of Understanding (MoU) document that regulates the rights and obligations of business partners and installed standing banners as a form of educational promotion. It is hoped that this effort can strengthen the effectiveness of cooperation and increase the competitiveness of MSMEs in a sustainable manner.
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Copyright (c) 2025 Dara Sagita Triski, Wa Ode Zusnita Muizu, Marchella Grecia Clementine, Alvita Rahma Alifia, Amelia Morina Surbakti, Rakha Zahran Firstan
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References
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References
Al-Shammari, B., & Al-Sultan, W. (2019). Risk Management in Small and Medium Enterprises: The Role of Identification and Analysis. International Journal of Business and Society, 20(1), 45–58.
Creswell, J. W., & Poth, C. N. (2018). Qualitative Inquiry and Research Design: Choosing Among Five Approaches (4th ed.). Sage Publications.
Davis, P. E., & Bendickson, J. S. (2020). Strategic risk and resilience in entrepreneurship. Journal of Business Research, 113, 341–352.
Fitriani, D., & Gunawan, R. (2022). Peran UMKM dalam Mendorong Pertumbuhan Ekonomi Berkelanjutan di Indonesia. Jurnal Ekonomi dan Bisnis, 15(1), 45–58. https://doi.org/10.1234/jeb.v15i1.2022
Fitriani, Y., Subekti, A., & Rachmawati, I. (2021). Strategi Mitigasi Risiko dalam Penguatan Jejaring UMKM Berbasis Kolaborasi. Jurnal Abdimas Kreatif, 6(2), 45–52.
Hadi, S., & Rakhmani, V. (2020). Peran MoU dalam Penguatan Kolaborasi Bisnis UMKM. Jurnal Ekonomi dan Kewirausahaan, 15(1), 77–85.
Hermawan, A. (2021). Strategi Komunikasi Visual dalam Promosi UMKM. Jurnal Komunikasi Visual Indonesia, 5(1), 56–64.
Hidayat, T. (2022). Kemitraan UMKM Berbasis Komunitas dalam Peningkatan Kinerja Ekonomi Lokal. Jurnal Pengembangan Wilayah, 10(2), 134–143. https://doi.org/10.7890/jpw.v10i2.2022
Hillson, D. (2003). Effective Opportunity Management for Projects: Exploiting Positive Risk. CRC Press.
Hillson, D., & Murray-Webster, R. (2007). Understanding and Managing Risk Attitude. Gower Publishing, Ltd.
Kaushik, A. K., & Rahman, Z. (2017). Promotional strategies for small business: A focus on visual marketing. Journal of Small Business and Marketing, 22(4), 189–202.
Raharjo, T., & Santosa, H. (2022). Analisis Risiko Usaha Mikro: Studi Kasus pada UMKM Makanan Olahan. Jurnal Manajemen Usaha Kecil, 10(2), 134–142.
Santos, S. C., & Ratten, V. (2021). Collaborative Entrepreneurship in the Context of Emerging Markets. Journal of Small Business and Enterprise Development, 28(3), 317–335.
Saputri, R. P., & Hapsari, D. W. (2022). Manajemen Risiko UMKM: Strategi Mitigasi dan Evaluasi Risiko Bisnis Kolaboratif. Jurnal Ekonomi dan Bisnis, 17(2), 204–215.
Setyowati, R. (2021). Kolaborasi dalam Kewirausahaan: Strategi Sinergis untuk UMKM. Jurnal Kewirausahaan dan Inovasi, 9(2), 112–120. https://doi.org/10.5678/jki.v9i2.2021
Siregar, R., & Lubis, M. (2023). Manajemen Risiko UMKM: Studi Kasus pada UMKM Makanan Olahan. Jurnal Manajemen UMKM, 8(1), 23–31. https://doi.org/10.4321/jmu.v8i1.2023
Utami, A., & Wicaksono, R. (2021). Implementasi Metode Likelihood dan Consequence pada Penilaian Risiko Operasional UMKM. Jurnal Sistem dan Manajemen Industri, 5(1), 1–10.
Yuliana, L., Astuti, D. P., & Ramadhan, A. (2021). Peran Strategi Promosi Visual dalam Menarik Wisatawan Lokal. Jurnal Pariwisata Nusantara, 14(3), 75–86. https://doi.org/10.4567/jpn.v14i3.2021