Main Article Content
Abstract
In recent years, there has been an increased interest in the history of public relations, as well as a growing body of academic research into the study of public relations. Public relations initially became an agenda for the dissemination of deceptive information. Furthermore, developing into efforts to provide correct information. This study uses historical analysis to determine the development of public relations in Indonesia. Data was collected through literature and document reviews. This research found that the stages of developing public relations through a complicated and long process. Not only that, public relations develops with other multidisciplinary disciplines, including marketing. In Indonesia, the history of public relations practices has been going on for a long time, as long as Indonesia. However, formally, it started when Bakohumas was founded.
Article Details
Copyright (c) 2022 Iven Sumardiyantoro
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).