Published: August 27, 2021

Application of green marketing mix of beauty products on sales through purchase decisions as intervening variable

Danang Satrio (1), Siti Yunitarini (2), Nila Rizqiani (3)
(1) Department of Management, Faculty of Economics and Business, Universitas Pekalongan, Pekalongan, Indonesia ,
(2) Department of Management, Faculty of Economics and Business, Universitas Pekalongan, Pekalongan, Indonesia ,
(3) Department of Management, Faculty of Economics and Business, Universitas Pekalongan, Pekalongan, Indonesia
81-94
1418

The influence of product attribute, promotion mix, distribution channel, and price toward repurchase intention on iPhone

Antonius Satria Hadi (1)
(1) Entrepreneurship Study Program, Faculty of Economics, Widya Mataram University, Yogyakarta, Indonesia
95-104
3812

Role of Customer in Marketing and Development (RCMD) – a literature review

Ehsanullah Oria (1), Mirwan Surya Perdhana (2)
(1) Department of Master of Management, Faculty of Economics and Business, Diponegoro University, Semarang, Indonesia ,
(2) Department of Master of Management, Faculty of Economics and Business, Diponegoro University, Semarang, Indonesia
105-115
481

The effect of leadership style and IT support on lecturer performance during e-learning program with work environment as mediating variable

Awanis Linati Haziroh (1), Febrianur Ibnu Fitroh Sukono Putra (2), Risanda Alirastra Budiantoro (3)
(1) Department of Management, Faculty of Business & Economics, Universitas Dian Nuswantoro, Semarang, Indonesia ,
(2) Department of Management, Faculty of Business & Economics, Universitas Dian Nuswantoro, Semarang, Indonesia ,
(3) Department of Management, Faculty of Business & Economics, Universitas Dian Nuswantoro, Semarang, Indonesia
116-127
414

The role of financial knowledge in realizing financial behavior: is it any mediating effect of financial attitudes and self-efficacy?

Ardiana Nur Maulida H (1), Indarto Indarto (2), Aprih Santoso (3)
(1) Department of Management, Faculty of Economics, Universitas Semarang, Semarang, Indonesia ,
(2) Department of Management, Faculty of Economics, Universitas Semarang, Semarang, Indonesia ,
(3) Department of Management, Faculty of Economics, Universitas Semarang, Semarang, Indonesia
128-143
658

Women and scientist: the yellow light on the ivory tower

Zarra Zettina Wiji Riniardi (1), Trias Setiawati (2)
(1) Department of Management, Faculty of Business and Economics, Universitas Islam Indonesia, Yogyakarta, Indonesia ,
(2) Department of Management, Faculty of Business and Economics, Universitas Islam Indonesia, Yogyakarta, Indonesia
144-154
232

Analysis toward purchase decision determinant factors

Aprih Santoso (1), Audi Redha Sispradana (2)
(1) Department of Management, Faculty of Economics, Universitas Semarang, Semarang, Indonesia ,
(2) Alumni of the Department of Management, Faculty of Economics, Universitas Semarang, Semarang, Indonesia
155-164
2290

Investment decision by using Capital Asset Method Pricing Model (CAPM) (Case studies on five automotive companies listed in stock exchange)

Ahmad Musodik (1), Arrum Puspita Sari (2), Ida Nur Fitriani (3)
(1) UIN Raden Mas Said Surakarta, Surakarta, Indonesia ,
(2) UIN Raden Mas Said Surakarta, Surakarta, Indonesia ,
(3) UIN Raden Mas Said Surakarta, Surakarta, Indonesia
165-175
706