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Abstract
Penelitian ini bertujuan untuk menguji pengaruh kecepatan inovasi terhadap daya saing usaha mikro dan kecil (UMK) pada industri kuliner di Kota Yogyakarta dan Kabupaten Sleman. Menggunakan teknik convenience sampling, data dikumpulkan melalui survei yang melibatkan 100 pemilik UMK. Analisis data dan uji hipotesis dilakukan menggunakan SPSS. Hasil penelitian menunjukkan bahwa kecepatan inovasi berpengaruh positif terhadap daya saing UMK. Temuan ini mengindikasikan bahwa percepatan proses inovasi dapat meningkatkan daya saing UMK melalui peningkatan kualitas produk dan efisiensi biaya pengembangan. Hasil penelitian ini menguraikan implikasi manajerial penting bagi para pelaku UMK guna meningkatkan daya saing.
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References
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References
Allocca, M.A. and Kessler, E.H. (2006) “Innovation Speed in Small and Medium-Sized Enterprises,” Creativity and Innovation Management, 15(3), pp. 279–295. Available at: https://doi.org/10.1111/j.1467-8691.2006.00389.x.
Ambastha, A. and Momaya, K. (2004) “Competitiveness of Firms: Review of theory, frameworks and models,” Singapore Management Review, 26(1), pp. 45–61. Available at: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2146487.
Eisenhardt, K.M. (1989) “Making Fast Strategic Decisions In High-Velocity Environments,” Academy of Management Journal, 32(3), pp. 543–576. Available at: https://doi.org/10.5465/256434.
Ghozali, I. (2016) Aplikasi Analisis Multivariete Dengan Program IBM SPSS 23. 8th ed. Semarang: Badan Penerbit Universitas Diponegoro Semarang.
Huarng, K.-H., Mas-Tur, A. and Yu, T.H.-K. (2012) “Factors affecting the success of women entrepreneurs,” International Entrepreneurship and Management Journal, 8(4), pp. 487–497. Available at: https://doi.org/10.1007/s11365-012-0233-4.
Jørgensen, E.J.B. and Mathisen, L. (2018) “Speed of innovation and proximity in a rural context: The case of a manufacturing SME,” in U. Hytti, R. Blackburn, and E. Laveren (eds.) Entrepreneurship, Innovation and Education: Frontiers in European Entrepreneurship Research. Edward Elgar Publishing, pp. 24–40. Available at: https://www.elgaronline.com/edcollchap/edcoll/9781788972291/9781788972291.00010.xml.
Kessler, E.H. and Bierly, P.E. (2002) “Is faster really better? An empirical test of the implications of innovation speed,” IEEE Transactions on Engineering Management, 49(1), pp. 2–12. Available at: https://doi.org/10.1109/17.985742.
Kessler, E.H., Bierly, P.E. and Gopalakrishnan, S. (2000) “Internal vs. external learning in new product development: effects on speed, costs and competitive advantage,” R&D Management, 30(3), pp. 213–224. Available at: https://doi.org/10.1111/1467-9310.00172.
Makadok, R. (2001) “Toward a synthesis of the resource-based and dynamic-capability views of rent creation,” Strategic Management Journal, 22(5), pp. 387–401. Available at: https://doi.org/10.1002/smj.158.
Profit.co. (2024) The Seven Types of Competitive Advantage, Profit.co. Available at: https://www.profit.co/blog/performance-management-blog/the-seven-types-of-competitive-advantage/ (Accessed: June 15, 2024).
Rosegger, G. (1980) The Economics of Production & Innovation: an Industrial Perspective. 1st ed. Oxford; New York: Pergamon Press.
Sekaran, U. and Bougie, R. (2016) Research Methods for Business: A Skill-Building Approach. 7th ed. Chichester: John Wiley & Sons Ltd.
Smith, P.G. and Reinertsen, D.G. (1997) Developing Products in Half the Time: New Rules, New Tools. 2nd ed. New York: John Wiley & Sons, Inc.
Stam, W. and Elfring, T. (2008) “Entrepreneurial Orientation and New Venture Performance: The Moderating Role of Intra- And Extraindustry Social Capital,” Academy of Management Journal, 51(1), pp. 97–111. Available at: https://doi.org/10.5465/amj.2008.30744031.
Thomran, M. et al. (2022) “The key enablers of competitive advantage formation in small and medium enterprises: The case of the Ha’il region.,” Frontiers in Psychology, 13, p. 1030405. Available at: https://doi.org/10.3389/fpsyg.2022.1030405.